Search Engine Optimization (SEO) and Internet Marketing have only one purpose. To get your website on page 1 of the search engines. And which search engine is at the top of the heap. It's still Google and Google SEO is the first thing that needs to be done.
But what exactly is affordable search engine optimization (SEO)? It's the arrangement of the most searched for keywords in the meta-tags, the Title, Description and Keywords that are attached to your website. It's the arrangement of these same keywords in the Heading and text of your web page and the emphasis placed on these keywords.
Internet Marketing is the building of back links to your website from Directories, Article submissions sites, Blogs and Social Bookmarking sites. The number and page rank of these back links helps to determine your website ranking. The number of back links does not ensure high ranking. The search engines are looking for relevance and relevance is determined by the number of the searched for keyword on your web page, in meta-tags- headings and text, and the number of the searched for keyword in the links to your website.
If you are looking for complete SEO look for a SEO company that provides you with, search engine optimization, Internet Marketing back links and a good website ranking maintenance program so that over time your website doesn't drift down in the rankings as so many websites do. Search Engine Optimization and Internet Marketing is an ongoing process and your SEO Company should be capable of taking care of your ranking needs for the long haul.
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